2 Meet Greater RDG 2022 Compassionate, convenient care. Close to home. You’ve made Berks County your home. Now enjoy the exceptional care that’s right around the corner. When you choose Penn State Health you get convenient locations, the highest-level experts and advanced care— right here, close to home. Visit pennstatehealthberks.org to learn more. LET US HELP YOU FIND YOUR NEW DOCTOR TODAY Call: 610-378-2001 Text: pennstatehealth.psu.eduEmail:484-332-5959findaphysician@ Bilingual services available. STJ-18934-22 182555
Meet Greater RDG 2022 1 Powerful Partnerships. Standout Solutions. A platform of affiliated professional services firms, The Stevens & Lee Companies together provide a full range of legal, investment banking, financial advisory and government consulting services. Headquartered in Berks County and with 18 offices nationwide, we work closely with clients to solve their most complicated problems with a commitment to exceptional client service. Learn more at www.stevenslee.com/our-companies.WWW.STEVENSLEE.COM
2 Meet Greater RDG 2022 MORE THAN YOU REALIZE ® Find Your Career With Penske Today penske.jobs Penske is an Equal Opportunity Employer. MOVE For over 50 years, Penske has called Reading home. We’re now a company of 40,000 strong that works together to achieve one goal: to move lives and businesses forward. That’s our winning formula. We’re hiring both here in Central Pennsylvania and across North America. And chances are there’s a career at Penske for you. • Diesel Technicians • Truck Drivers • Warehouse Operations Corporate Opportunities: • Customer Service and Call Center • Scheduling and Sales • Information Technology • Finance • Human Resources • Marketing • and many more! We’re committed to growing and training the best talent on the planet. Like you. Join us, and be a part of something big.
Meet Greater RDG 2022 3 TABLE OF ContentsLOCATE & GROW BUSINESS BUILDERS Meet a few companies who are growing and thriving in Greater Reading. FROM FARM TO YOUR TABLE Explore some of Greater Reading’s local farms and taste the difference. LIVE & WORK ART ADVENTURE Take a journey around the county and enjoy its outdoor art scene. PLAY BALL Pickleball is fun, easy to learn and readily accessible in our area. RELOCATE WHICH NEIGHBORHOOD IS RIGHT FOR YOU? Take our quiz now to find your perfect fit. MEET GREATER READING MEET THE RESIDENTS Find out why people choose to call Greater Reading their home. 2022 EDITION EDITOR-IN-CHIEF Leah Fassnacht ASSISTANT EDITORS Audrey Krupiak Aaron Gantz Keith Stamm ON THE COVER Illustration by: Craig Schaffer ABOUT MGR Meet Greater Reading (MGR) is an economic development program devel oped by the Greater Reading Chamber Alliance (GRCA) to showcase what is next and best in Berks County, PA. It is a living, breathing representation of the place we call home. MGR is here to provide new and prospective resi dents and businesses with all the information and resources needed to settle into the area and become a part of our welcoming community. We want you to live, learn, work, play and grow here! 16 20 34 28 3420104162810 4 CONTRIBUTING PHOTOGRAPHERS Susan A. Angstadt Photography Lauren Adele Little Photography ART DIRECTOR & PUBLISHING Erica Montes / Innovative Designs + Publishing
4 Meet Greater RDG 2022
“We get messages all the time about how much the customers appreciate that these products come from two curly girls who understand the struggle, know what it takes to make quality products like these and have gone through the trauma part, too.”
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“We had our own curly hair struggles, and we had a transformation that inspired us to embrace our natural hair. Because of that transformation, we decided that we wanted to create our own curly hair products that were clean, safe and that would perform beyond synthetics,” said VaronaVarona-CornielCorniel.
Varona-Corniel and Cancelmo were born in the Dominican Republic, which has had a huge impact on the way they run their business, and who they honor while doing it. They make sure to include everything in Spanish and English, making their business accessible to a larger group of customers.
and Cancelmo founded the business in 2018 with hopes of officially launching in 2020. The COVID-19 pandemic delayed its opening to March 2021. In just a year and a half, they have made some significant headway. So far, DN Organics has two products for sale on its website, a styling gel and a leave-in cream, with hopes to add shampoos and conditioners to this line of products. Even with just two products, the company has gained a loyal group of customers.
Growing up, Varona-Corniel and Cancelmo were taught that curly hair was unruly, unprofessional and ugly. Their hair was damaged from years of hot straighteners, chemical treatments and other harmful processes to make their hair
By Rachel Kovach, Communications & Marketing Intern, GRCA Sisters Cory Dahlia Varona-Corniel and Nicol Varona Cancelmo, inspired by their curly hair struggles, created DN Organics to bring clean and safe hair-care products to those who shared their struggles.
“Westraight.grew up with the mentality that our curly hair was ugly, and that we were not beautiful if we embraced it,” said Cancelmo.
CurlFRIENDS Sisters founded all-natural, hair-care business in Greater Reading
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“As adults, we embraced our curls, so we want to not just share with other women who might be going through the same journey, but also start to bring this to younger generations,” said Varona-Corniel. “They don’t have to hide who they are. They can freely embrace who they were born to be and to feel beautiful.”
In addition to expanding the product line, the sisters are also hoping to expand the company. As of now, it is just the two of them running DN Organics with the help of their families and some freelancers. Varona-Corniel and Canclemo both have families and work full-time jobs to support DN Organics.
“The goal is to hire a whole team to get people to help us with marketing, customer service and fulfillment,” said VaronaCorniel. “Our main goal is to one day have a warehouse in Reading to store our products and do fulfillment from here, but that will obviously be down the line.”
products such as parabens, sulfates, silicones, synthetic dyes or fragrances and mineral oils are not in any DN Organics products. Cancelmo and Varona-Corniel pride themselves in using science and nature to make the safest hair-care products for their customers that also yield great results. Some natural ingredients that they use include mango butter, carrot root extract, sunflower seed oil and hibiscus flower extract.
DN Organics has made so much progress. From just an idea and desire to help people to a successful business with a large following and loyal customers, Cancelmo and Varona-Corniel say they are, “so proud that our products are changing lives and helping people care for their curly hair.”
Jeff Owner/PresidentSchatz, “I feel confident that Tompkins will be with us in the future and help us grow even more,” says Jeff. “And that’s a good feeling.” | StrengthStability
The sisters decided to start their business in Greater Reading because this is home for them. They attended Reading High School and Penn State Berks, so it was the best and most logical place to start DN Organics. In addition, Berks LaunchBox, Powered by Penn State, an organization that supports entrepreneurship across diverse populations throughout Berks County, was instrumental for Cancelmo and Varona-Corniel in starting their business. According to 2020 Census data, nearly 70% of residents in the City of Reading identify as Latino and 22.5% across Berks County. The sisters are exceedingly proud to represent the Latino and women-owned entrepreneurial scene. The company also sets itself apart from others in the beauty industry by adhering to strict guidelines with the ingredients in its products. Harmful ingredients seen in other hair-care
In recent years, they have worked through the trauma this has caused, have healed their hair, and completely embraced themselves for who they are. Not only have they embraced their curls, but they are also inspiring the next generations to do the same.
Service
ELECTRIC,SCHATZ INC.
Photo cred: Cory and Nicol photo by Maya Serres, Product picture by Nathan Bonslaver 888-273-3210 | TompkinsBank.com Schatz Electric has been in business for 45 years. To keep the business growing, owner and president Jeff Schatz focuses on mastering new technologies and supporting customers 24/7—so he’s always on the go. That’s why he works with the teams at Tompkins who proactively offer products and services that increase efficiency.
6 Meet Greater RDG 2022
Greater Reading’s resources bolsters
Suburban Testing Labs’ business Testing Labs’ services because they are required to protect public health and preserve the environment. Within this community role, Suburban Testing Labs’ overall mission “is to protect public health and preserve the environment by making sure drinking water is safe, there is no pollution and soil is not contaminated,” said Stump.
“The Greater Reading area has many unique strengths to attract people. One, it has a reasonable cost of living compared to surrounding areas. Also, Greater Reading has areas for arts and entertainment which employees can enjoy. In addition, we have some excellent school districts for families here,” said Sara Stump, Director of Sales and Marketing.
TESTING
The Greater Reading area is also great for a new, small business owner. The region has many resources that can help any entrepreneur thrive. Many of these resources are free and can help with tasks such as building a strong business
The family owned and operated company was founded in 1963 as a water treatment company. Government regulations of the ’70s and ’80s, such as the Clean Water Act, pushed the company to begin testing drinking water, wastewater, soils and solid materials for contamination. With this expansion, Suburban Testing Labs began to cater to a larger variety of customers including cities, towns, municipalities and engineering firms — all entities that needed Suburban the Waters
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The company has seen tremendous growth in the past few years. In 2005, Suburban Testing Labs had 12 employees. Now it has nearly 100 employees. Also, its facility has grown five times in size. This has allowed for the growth of new customers, an expanded workforce and a wider geographic coverage area.
One reason for this expansion is Suburban Testing Labs’ location. Stump believes that the Greater Reading region is great for new people looking to start careers.
By Amish Jindal, Communications & Marketing Intern, GRCA Suburban Testing Labs owes much of its success to its location in Greater Reading. This area has provided the company with numerous opportunities that have helped it succeed.
“The workforce can live, work and play here,” Stump said.
Stump is proud of the company her employees and family have built in the Greater Reading area. In the future, Stump said she sees Suburban Testing Labs “growing in the Mid-Atlantic market. And continuing to be seen as a leader in providing high quality data to environmental decision makers.”
Meet Greater RDG 2022 7 plan and connecting with the right lawyers, accountants and investors. If people utilize these resources, they can be very successful in Greater Reading.
All the while the company will continue to be headquartered right here in Greater Reading.
people150,000helpedeveryyear
Investsin80+programs,initiativesandgrants uwberks.org Providing help, hope and opportunity.
The financing enabled the company to begin PFAS (Per/ Polyfluoroalkyl substances) testing. PFAS chemicals have been used in consumer products, industrial processes and manufacturing since the 1940s. They have been shown to have harmful reproductive, developmental, and immunological side effects, and governments are just beginning to regulate them. Now, Suburban Testing Labs is an industry leader in PFAS testing as it is one of two facilities in Pennsylvania with testing capability.
Organizations such as the Greater Reading Chamber Alliance (GRCA) offer support for all types of businesses. GRCA helped Suburban Testing Labs secure access to low-interest financing through the Pennsylvania Industrial Authority (PIDA) for growth projects.
the school taught only barbers. Now, it has expanded to cosmetology and aesthetics, also known as professional skincare. These innovative programs have made the school a larger player in the industry.
The school’s founder and CEO, George Ortiz, points to many factors leading to its growth — from an increase in demand for such services to a change in the educational landscape.
A significant factor for this uptick in students is that people are looking for a career change because of the COVID-19 “Peoplepandemic.are realizing you cannot have all your eggs in one basket. The skills we teach are great as a second job,” said Ortiz.
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Furthermore, demand for the school’s education is high.
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The school left the old facility with 16 students, and now teaches over 90 students at a time. Through its various programs American Barber and Beauty Academy graduates 100 to 120 students each year.
“This year is fully enrolled, and people are booking in advance. We currently have a waiting list,” said Ortiz.
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By Amish Jindal Communications & Marketing Intern, GRCA American Barber and Beauty Academy has grown from its Previously,roots.
This rapid growth recently earned the school the No. 1 ranking in Category 2 for businesses with $250K+ in annual revenue for the past three years of the Business Excellence Awards from the Greater Reading Chamber Alliance.
A CUT American Barber and Beauty Academy gives students hands-on learning and real-world experience
The facility initially was just a barber school and was located at 110 Morgantown Road, Reading. Due to great success, the school expanded to a 10,000-square-foot, state-of-the-art education facility in July of 2020. This facility contains active classrooms for practical experience and opportunities for hands-on learning. The school offers discounted services to the public, giving students real-life interaction with clients.
While this demand and growth has been great for the school, Ortiz admits it has been difficult adapting to the volume of expansion.
In addition, the post-secondary educational landscape has changed. Individuals have realized that a four-year college degree is not necessary to be successful. The trades are now in demand and trade schools across the board have seen increases in enrollment.
“The scale of growth we have seen within a short time frame was challenging. Through this process, I wanted to keep our quality up to the highest standards. We overcame this problem by working through it as a team and trial and error,” said Ortiz. He also is proud of the successful business practices he has implemented at American Barber and Beauty Academy. “I found out I had to be a go getter. Nothing was going to come to be by itself. Also, I concentrated on being a servant leader. I realized you need to serve your needs by serving the needs of others first,” said Ortiz. These methods have allowed the school to gain a favorable reputation among members of the community.
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Some of the nation’s BEST schools are in your own backyard! 610-921-2381 albright.edu 610-796-8629 alvernia.edu 610-683-4000 kutztown.edu 610-396-6060 berks.psu.edu 610-607-6224 racc.edu
“We are getting referrals from many of our successful graduates,” Ortiz said. The staff at American Barber and Beauty academy also is honored by the award. “It is extremely rewarding and shows the efforts of our team,” said Director Jennifer Crawl.
Ortiz is proud of the school he has built and the graduates it produces. Looking to the future Ortiz said, “We want to perfect what we do here, and make sure we never lose our quality.”
“When I stepped in, I was blown away by the atmosphere. From the teaching staff to the aesthetics, everything was amazing,” Henigman said. “I am grateful for the opportunity to be here and get into this business. I can now branch out with the skills I have learned and use them for the rest of my Henigmancareer.” was accepted into American Barber and Beauty Academy on a prestigious scholarship and aspires to work with natural hair.
Student Shalah Henigman is not surprised at the distinction.
Locavore: lo·ca·vore /ˈlōkəˌvôr/ Noun - a person whose diet consists only or principally of locally grown or produced food. Calling all locavores! In 2022, Pennsylvania was ranked No. 2 in direct-to-consumer agricultural sales. Berks County is in the epicenter of this movement with a diverse mix of fresh local foods and unique regional culinary delights. We are blessed to have a robust and thriving agricultural community with many farms maintaining their own onfarm markets, selling products in area stores and offering family friendly agritainment opportunities. The bounty of Berks County makes eating local easy and fun. Here are just a few of the great places to visit, purchase local products and support Berks County farmers. GROW&LOCATE Eating LA VIDA LOCAL Bring Greater Reading’s farm products straight to your table By Katie Hetherington Cunfer, Director of Government & Community Relations, GRCA
469 Adams Hotel Road, Shoemakersville |
Weaver’s is open for field trips all growing season long and offers free agricultural lesson plans for teachers. The tours focus on planting, pollinators, harvest and food processing. The orchard hosts seasonal events including its spring blossom experience, read ‘n’ pick story time, pumpkin carving and can host private events and birthday parties. Every visit to Weaver’s will be a new experience.
5035 Bernville Road, Bernville | plumcreekfarmmarket.com
WEAVER’S ORCHARD, INC.
230 Snyder Road, Kempton | tinyurl.com/thenestingbox
40 Fruit Lane, Morgantown | weaversorchard.com
The Kampfs pride themselves on educating the public about agriculture and will gladly show their customers how they raise their animals. You can see their happy pigs from the front door of the store and know that your food is being raised with care. They are PQA (Pork Quality Assurance) and BQA (Beef Quality Assurance) certified and strive to produce the best consumer products available.
When you visit, say hello to the friendly, farm kittens and take in the peace and quiet of the mountains of Berks County. Be sure to follow The Nesting Box on its social media feeds for pictures of the beautiful farm and mouthwatering ice cream. Take a break from your diet and treat yourself!
ACEC FARM MARKET
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LOCALacecfarmandmarket.comLEAFMARKET
The Nesting Box, operated by the Bauscher family, offers a variety of products including its own cage-free eggs and meats, cheese and bakery products from over 14 other area producers. It’s most known for its artisan ice cream favors that are as limited as owner Timi Bauscher’s imagination.
Local Leaf Markets also offers a diverse selection of organic and gluten-free products. The store has its own kitchen where staff prepares healthy deli salads, soups and delicious baked goods as well as ready-to-heat meals from local businesses like Oley Ravioli and foodleigh.com. The products offered at Local Leaf Markets are always changing so every trip you will find something new (and tasty) to enjoy.
3071 W. Philadelphia Avenue, Oley | localleafmarket.com
THE NESTING BOX FARM MARKET & CREAMERY
ACEC Farm is a fourth-generation farm operation owned and operated by the Kampf family. It’s tucked away off Route 61 on a picturesque farm in Shoemakersville. The family raises antibiotic-free hogs and the crops to feed their animals. They operate a store located on the farm where they sell their pork products. The store carries products from several other Berks County farms including beef, lamb, goat, chicken, honey, cheese, ice cream, iced teas and so much more. Be sure to try the ACEC’s pork sticks and flavored sausage links.
Local Leaf Market (previously Oley Valley Organics) is a grocery store that offers some of the widest variety of locally produced products from area farms and businesses. It features goat cheese and milk from Dove Song Dairy, dairy products from B.A.D. Farm, Gauker Farms’ beef, locally roasted coffee beans, Portch Tea Kombucha and many other fresh, in-season varieties of produce.
Plum Creek Farm Market & Creamery is owned and operated by the Zimmerman and Nolt families and combines a 52acre farm, small grocery store, creamery, restaurant and entertainment area. The grocery offers its own in-season fruits and vegetables in addition to produce from area farms, dairy products, ready-to-eat items, deli products, bakery items, PA Dutch-style canned goods and a full freezer case. The Creamery is a full-service, short-order restaurant offering burgers, giant soft pretzels, sundaes and hand-spun Plummilkshakes.Creek also offers the ability to pre-order items online and pick them up on the way home. It happily welcomes groups large and small to visit, shop, relax on the patio and play on the giant playground — making it a great place for the entire family.
PLUM CREEK FARM MARKET & CREAMERY
Weaver’s Orchard, a fourth-generation farm owned and operated by the Weaver family, is both a fully stocked farm market and a pick-your-own operation with every berry and tree fruit that grows in Pennsylvania’s climate. Ed Weaver even developed his own variety of apple, the Star Gala. The market features its own produce, in-house bakery, local dairy, eggs and meat products along with a coffee shop, and garden center. You can even send loved ones a gift box of Weaver’s apples to share a taste of Berks County.
WORK&LIVE Fresh FROM THE FARM Greater Reading is home to a variety of farmer’s markets By Alicia Ahakinian, Community Development Initiatives Team Intern, GRCA
7701 Bernville Road, Bernville
WESTwayharfarms.comfacebook.com/wayharfarmswayharfarmsREADINGFARMERS
MARKET
This seasonal, outdoor market calls West Reading home on the 500 block of Penn Avenue from May through December. The market features a wide variety of local produce, baked goods, dairy products and even wine options. 500 Block Penn Avenue, West growingrootspartners.com/west-readingReadingfacebook.com/WestReadingFarmersMarketwestreadingfarmersmarket
WAY-HAR FARM MARKET
14030 Kutztown Road,
Located near Kutztown along Rte 222, the market is committed to providing both locals and visitors the very best in market fare varieties. Options include locally grown seasonal produce, fresh home baked goods, locally sourced cheese & dairy items, full service deli with made-to-order sandwiches, gourmet ice cream, and an extensive line of PA Dutch styled selections.
Fairgrounds Farmer’s Market is home to 65 family owned and operated stands selling farm-fresh produce, meats, poultry and seafood. In addition, it offers ready-to-eat breakfast, lunch and dinner. Don’t skip the collection of antique and jewelry stands. It’s a great place to get a taste of what Berks County is all about. 2934 N 5th Street Hwy.,
Meet Greater RDG 2022 13 FAIRGROUNDS FARMER'S MARKET
OFPAfacebook.com/Kirbyville-Farm-MarketFleetwoodDUTCHFARMER'SMARKETWYOMISSING
PA Dutch Farmer’s Market of Wyomissing offers farmfresh salads and desserts, hand-crafted from locally grown vegetables and fruits. Choose from fresh poultry, top choice and prime beef, pork, veal, sausage and lamb. Drinks include fresh-squeezed juices and drinks, fresh-brewed gourmet coffees and teas. While you are there grab some homemade chocolates, old-fashioned candies and soft pretzels.
845 Woodland Road, farmersmarketofwyomissing.comWyomissing
KIRBYVILLEfacebook.com/fairgroundsmarketfairgroundsfarmersmarket.comReadingFARMMARKET
Way-Har Farm Market is a third-generation, family-owned country store. It is a retail dairy store selling milk from its farmraised cows in Bernville, PA. The Lesher Family processes and packages farm-fresh milk on the store premises and supplying it to customers. The store houses a fresh bakery, deli, homemade ice cream bar, freshly made pie, and more with local craftsman's wares available for purchase.
14 Meet Greater RDG 2022
WORK&LIVE
GREATER READING CHAMBER ALLIANCE (GRCA) is the single point to connect businesses and people to the tools and resources to help Greater Reading thrive. The organization hosts nearly 150 events each year and houses two special programs that allow the Greater Reading business community to connect with one another. Learn more at greaterreading.org.
— WOMEN2WOMEN (W2W) is GRCA’s catalyst for developing women leaders and connecting women from diverse backgrounds to learn, share ideas and mentor each other. W2W offers a forum for women to create connections while gaining knowledge and building strategic alliances that foster personal and career growth. Learn more and join at berkswomen2women.com.
GREATER READING YOUNG PROFESSIONALS is an organization comprised of young professional between the ages of 21 and 45 that represent a variety of occupations and employers. By attending one of its monthly networking, social, education, philanthropic or recreational events, you are sure to find a connection that will last a lifetime! Learn more and how to join at greaterreadingyp.org.
By Audrey Krupiak, Digital Marketing Coordinator, GRCA Whether you are new to the Greater Reading region, looking to relocate here or have been here for years, your people are here in Greater Reading! There are several organizations and groups that will allow you to connect with those that share some of your interests and ideals.
MAKE Find
Find your people in Greater Reading by connecting with the following organizations and groups:
Connections Your People GreaterinReading
VOLUNTEER Connect with the community through volunteerism. Greater Reading is a philanthropic community with many of its members volunteering their time and resources. Connect with others in Greater Reading by volunteering your time. Start searching for volunteer opportunities in Greater Reading at uwberks. Greaterorg/volunteer.Readingis a well-connected community. Those living in Greater Reading are waiting to connect with you. We encourage you to come and connect with us!
LEADERSHIP BERKS is a program of the United Way of Berks County that trains and develops individuals to serve in nonprofit leadership roles within Berks County. Learn more about the program and how to apply at Theuwberks.org/leadership-berks.
PAGODA PACERS is a club devoted to living healthy lifestyles through fitness and competitive running, cycling and social events. The Pagoda Pacers welcomes all fitness enthusiasts from beginner to advanced. Learn more about Pennsylvania’s oldest and largest running club at pagodapacers.com.
— THE BERKS FAMILY BUSINESS ALLIANCE (BERKS FBA) is a leading resource in Berks County serving family owned and closely held businesses of all sizes. Berks FBA provides diverse programming and numerous interactive opportunities to local businesses so you can connect with like-minded individuals and share challenges. Learn more and how to join at greaterreading.org/berksfamily-business-alliance.
LGBT CENTER OF GREATER READING creates, administers and provides services, advocacy and support to the Greater Reading LGBTQ+ community. It offers several free diverse programs and services to empower and enrich the Greater Reading community. Learn more at lbgtcenterofreading.com.
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THE ARTS Take a class at the GoggleWorks Center for the Arts or stop in for weekly figure drawing sessions with live models. Love the theater? Join one of the local theater groups as an actor or stage hand for the next big production!
BERKS AREA MOUNTAIN BIKING ASSOCIATION (BAMBA) is a nonprofit trail association whose mission is to create, enhance and preserve great trail experiences for mountain bikers in Berks County. BAMBA provides an inclusive environment for beginners to advanced mountain bikers with group rides and skills clinics. Whether you are a mountain bike enthusiast or aspire to be one, BAMBA wants to connect with you! Learn more at berksmountainbiking.org.
Head to West Reading, grab a coffee (or a cocktail) and spend an hour strolling down Cherry Street and beyond to see over 45 vibrant murals, mosaics and sculptures all in walkable West Reading. Learn more about the Mural Walk in West Reading at visitwestreading.com/public-art Maiden of the Stairs Mosaic Artist: Beverly Levine 404 Cherry St., West Reading
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The Greater Reading community has a deep commitment to the arts, and public art is no exception. The area is brimming with art for everyone to enjoy in mural corridors, public parks, courtyards, businesses windows, parking garages and even barns. Public art plays a critical role in beautification, connectivity and a sense of pride, while creating new points of interest for both residents and visitors. Take a walk, bike ride or hop in the car to see these unique pieces of public art throughout Berks County. Visit bit.ly/rdgartmap for more public art across Greater Reading.
MURAL
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By Aaron Gantz, Senior Director of Economic Development, GRCA
Take a walk along the Wyomissing Creek in the lush Reading Public Museum Arboretum. The Arboretum features nearly 30 sculptures throughout the 25-acre outdoor space including paved trails and foot bridges. Stop in The Museum’s atrium to pick up a free Arboretum guide or find it at readingpublicmuseum.org/arboretum Phoenix 2006 Stainless Steel Artist: Joe Mooney 500 Museum Road, Reading Gift, Luther W. Brady, M.D.
Must See:
16 Meet Greater RDG 2022
The area features numerous pieces of public art for enjoyment WALK IN WEST READING
will
Foundation and the
(NFC). Must See: Freudschaft (Goodwill and Friendship) | 2021 | Mural Artist: Yenna Hill (niece of Keith Haring) Location: 26 S Whiteoak St., Kutztown HEX SIGN TOUR Vibrant stars rooted in Pennsylvania Dutch history can be found on barns across Berks County. Hex signs are truly public art hidden in plain sight. Grab your bike or your keys and enjoy the fresh air and rolling hills with a selfguided Hex Sign tour. Visit hexsigntour.org/ tour-map for all locations. Must see: 691 Long Lane, Kutztown Must see: 1049 Hawk Mountain Road, Kempton 3 4 6 7/8 Looking for more unique art? Stop by these galleries and art centers: • Arts and Crafts Gallery | 320 State St., Hamburg • Art Plus Gallery | 604 Penn Ave., West Reading • Clay on Main | 313 Main St., Oley • Freedman Gallery, Albright College | 1801 N 12th St., Reading • Freyberger Gallery, Penn State Berks | 1801 Broadcasting Road, Reading • GoggleWorks Center for the Arts | 201 Washington St., Reading • Miller Gallery, Alvernia University | 400 St. Bernadine St., Reading • The Marlin and Regina Miller Gallery, Kutztown University | 15200 Kutztown Road, Kutztown
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Meet Greater RDG 2022 17 BEAR HUNTING IN BOYERTOWN? Yes! There are over 75 colorful, life-size bears throughout Boyertown. Whether the bears are sitting, standing or walking each bear is a unique piece of public art often created by the community. Ready to go hunting? Check out the map at bearfever.org/ Must see: Zoom | 2021 | fiberglass Location: 600 North Route 100, Bechtelsville PUBLIC ART IN THE CITY OF READING Public art can be found in all corners of the City of Reading. Many of the city’s parks feature significant sculptures from artists like Harry Bertoia, statues and murals. Art can also be found on often overlooked spaces that make a perfect canvas like parking garages and vacant building’s windows. Must see: Hope Blossoms | 2021 | Mural Artist: Gregory Didyoung Location: 500 Block Cherry Street, Reading Must See: Unión es Fuerza (Working Together) | 2020 | Mural + Mosaic Artist: Jessica Chadwick Location: Beech and Pear Streets, Reading
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WORK&LIVE Outdoor AWAITSADVENTURE Hike, bike and explore Greater Reading Photo Credit: Kaitie Evers
Also noteworthy, Greater Reading is home to many charming main street destinations and annual events offering the opportunity to experience the unique culture and diversity of our area. Whether you're looking for the liveliness of downtown Reading and performances at area venues or the cozier suburban feel, we have it. Stroll, shop or eat by enjoying locally made food and goods as well as beer, wine and spirits all made right here. If you are into history, then look no further. Our area boasts some great historical treasures such as the Conrad Weiser Homestead, Hopewell Furnace National Historic Site and the Daniel Boone Homestead, to name a few. Spend a day at one of these spots and imagine you are taken back in time to experience what life was like over 200 years ago. We hope you take the time to enjoy some of the outdoor adventures and amenities our area has to offer, you won’t be disappointed.
For outdoor enthusiasts, the Greater Reading area is the place to be! In addition to over 125 miles of award-winning mountain bike trails, the area also offers an array of parks, forests and hiking trails. With numerous waterways, hills and mountains, there is a wide variety of opportunities for all. Choose a destination like The Pinnacle, Witches Hat or the Auburn Lookout as your adventure for the day. Whether you’re looking for a physical challenge, stunning views or a quiet place to connect with nature, the area has it. Spend the day hiking at French Creek State Park, Nolde Forest, Neversink Mountain or any of the many local parks. Or if you prefer, go to Hawk Mountain Sanctuary to experience not only majestic views, but also watch raptors glide through the sky. Perhaps you prefer the water — then you’re in the right spot. With soothing lakes like Blue Marsh, Antietam, and Hopewell as well as 137-mile-long Schuylkill River that flows all the way to the Delaware River, our local waterways do not disappoint. If that’s not enough, we have dozens of top-notch golf courses of varying skills levels, top-ranked disc golf courses, and, of course, the Reading Fightin Phils minor league baseball team.
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Another great attraction is the Reading Public Museum’s arboretum. Explore 25 acres of lush flowers and exotic trees while enjoying the brilliant colors and landscaping. Stroll the smooth pathways and small bridges while enjoying cool breezes and the peaceful sounds of the Wyomissing Creek. Sit on a bench and delight in the harmony that nature has to offer. Check page 16 for public art details!
By Keith Stamm, Director of Workforce Development, GRCA
The game is a mix between tennis, badminton and ping pong. The ball has circular holes in it, while the paddle is a little bigger than a table tennis paddle. The court is the same size as a double’s badminton court or roughly a third of the size of a tennis court. Pickleball can be played one-on-one or two-on-two. Because of the simplicity of the game, players of all ages and abilities can enjoy this fast-growing sport while choosing the intensity level that works best for them.
Greater Reading embraces America’s fastest growing sport
Have you heard of pickleball? It is no surprise if you haven’t as the sport recently started becoming popular. Pickleball currently is America’s fastest growing sport that grew to 4.8 million players in the United States in 2021, according to the Sports & Fitness Industry Association. Pickleball is a sport for all ages and abilities with the current average age around 38 years old and the fastest growing segment of players under 24 years old.
There are several locations throughout the Greater Reading area that have pickleball courts and more are in the planning stages. In fact, there are even some indoor courts as well.
West Reading boasts 10 relatively new pickleball courts that officially opened in July, 2021. This renovated site previously had four aging tennis courts on it.
According to Kate Martinez, Marketing & Graphic Design Manager at Fromuth, the funding for this project came from Shields and his wife, Meg. PickleIN A
WORK&LIVE
By Keith Stamm, Director of Workforce Development, GRCA
In addition to the accessibility and the ease of playing this game, there is also a social aspect and sense of community with players as well.
20 Meet Greater RDG 2022
"We had four unused courts, and we have a bunch of tennis courts next door in Wyomissing," said Pat Shields, owner, and CEO of Fromuth Racquet Sports.
“The goal of this was to take these underused courts and build something that is going to bring people to the community. The courts are free and open to the public and the goal has always been inclusivity and open to everyone,” said Martinez. The idea is to be family friendly and a place to come learn and have fun. In addition to the new pickleball courts, the basketball courts also were renovated.
“It’s accessible. You don’t need a racket-sport background and can pick it up quickly. It has given people a new competitive feeling. You can actively see yourself getting better each time you play. And with people coming out of Covid, it was a way to be social and connect with others. The pickleball community is very welcoming and offers newcomers introductions and guidance to the fundamentals of the game,” said Keith.
The minimum equipment needed to get started would be a basic racket and balls for about $50. However, Keith also recommends court shoes, since running shoes are designed to go north/south whereas in pickleball your movement will be more east/west. With increased competitiveness and intensity, it’s easy to turn an ankle without the proper shoes. Ready to play? Those new to the game may check out Fromuth’s demo program at fromuthpickleball.com. Or check out westreadingpickleball.com for upcoming events and ways to get involved.
The West Reading Pickleball Association oversees the courts. Its volunteers not only promote activities to foster the game, but also take care of the upkeep of the facility. The association started offering clinics and lessons for people that want to learn more about the game. Ticketed events such as the Fromuth Pickleball Classic go towards the continued upkeep and maintenance of the courts in hopes that the pickleball association can be self-sustaining.
Meet Greater RDG 2022 21
Bobby Keith, Pickleball Brand Manager at Fromuth, said it’s not surprising the sport has grown in popularity.
Austin'sAMERICANRestaurant & Bar offers a variety of American dishes and drink options. The restaurant is casual, but upscale providing excellence in food and service. 1101 Snyder Rd., West austinsrestaurant.comLawn the World
CaféCOLOMBIANdeColombia
Greater Reading’s diverse community allows you to easily travel the world through food—one restaurant, food truck or food stand at a time.
22 Meet Greater RDG 2022
WORK&LIVE Taste
IN GREATER READING
Compiled by Alicia Ahakinian, Community Development Initiatives Team Intern, GRCA
Restaurant and Bakery is a mother/ daughter-owned, Colombian restaurant located in the heart of downtown Reading. The restaurant offers authentic, traditional Colombian dishes, fresh baked goods and delicious drinks. 645 Penn St., Suite 106, cafedecolombiarestaurant.comReading
Meet Greater RDG 2022 23
Judy'sMEDITERRANEANanthonystrattoria.comReadingOnCherry features Mediterranean-inspired fine dining in downtown Reading. The restaurant is in a historic farmer’s market that features vaulted wooden ceilings and relaxed, comfortable service. Judy’s hearth fired oven turns out everything from freshly baked focaccia bread to crispy, gourmet pizzas, pastas and tapas.
22 N 6th St., VEGANlang-restaurant.comReading Firefly Cafe and Outpost owners hold a deep commitment to vegetarianism and veganism. This combined with their passion for health and wellness, and the desire to promote diversity, inclusiveness, and a respect for all living things remain a driving force behind the Firefly brand and food offerings in the heart of Boyertown.
RangoliINDIANnewhappywokpa.com-HomestyleIndian & Street Food has selected the perfect combination of famous street foods that will take your tastebuds on a journey to India's top bazaars. Each dish focuses on unique flavors with mild spiciness. But don't worry, its staff can gladly kick up the heat for those who like to live dangerously! 212 W Lancaster Ave., rangolistreetfood.comShillington
402 Franklin St., NewCHINESEfacebook.com/LaCasaDelChimiReadingHappyWok is a family-owned, Chinese restaurant offering authentic and delicious cuisine in Douglassville. The restaurant is known for its variety in taste and highquality fresh ingredients.
1139 Ben Franklin Hwy. W #104, Douglassville
Anthony’sITALIAN Trattoria is a family-owned, Italian restaurant featuring dishes influenced by the Campania region of Italy. Experience a taste of Italy without leaving the area. 900 Byram St.,
ThaiTHAIlcmex.netCuisineproduces savory, fresh Thai dishes at its charming location. It serves up an appealing mix of classics, noodles, curries and creative entrées. If you dine-in, take advantage of its BYOB policy to complement your meals.
LaDOMINICANCasaDelChimi offers Caribbean and Dominican cuisines such as jamon, fried goat cheese and fried beans. Additionally, it serves up great desserts including banana cakes, banana pudding and meringues.
502 Eisenbrown St., LangVIETNAMESEfacebook.com/ThaiCuisineBerksPAReading offers a unique style of cooking that combines the freshness and flavors of traditional Vietnamese dishes with the sophistication of classical French cuisine in a relaxing setting. Bonus - BYOB!
12 N Reading Ave., Boyertown fireflycafeboyertown.com View the full tour here: bit.ly/tasteRDG
30 S 4th St., LaMEXICANjudysoncherry.comReadingCocinaMexicana is conveniently located in downtown Kutztown. The restaurant offers fresh and traditional Mexican cuisine made fresh daily. 107 W Main St., Kutztown
WORK&LIVE Drawing YOU IN The largest center for the arts in the country calls Greater Reading home By Levi Landis, Executive Director, GoggleWorks Center for the Arts
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Also, during this time, the nearby Lauer's Park Elementary reached out to GoggleWorks for help maintaining its robust student gardens, which had fallen into disrepair due to pandemic restrictions on volunteers. A coalition of stakeholders and a multi-year grant from the Wyomissing Foundation helped establish The GoggleWorks Gardens at Lauer's Park, a partnership between the school, art center and local and national partners including Rodale Institute and Longwood Gardens. Now, GoggleWorks is developing outdoor portions of its campus to expand these outdoor programs and serve thousands more tourists and city residents with a dynamic, public art park.
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GoggleWorks is open daily from 9 a.m. to 9 p.m., and admission and parking are always free. The co-founders — Marlin Miller, the late Albert Boscov, and the late Irv Cohen — were adamant about making high-quality art and education programs as accessible to as many as possible, now totaling some 250,000 visitors each year!
In addition to visitors, the art center is committed to serving the significant needs of artists, students and families in the region through a host of scholarships, outreach programs, art therapy programs, career development, residencies and fellowships. Since 2020, the art center turned its mission further outward, activating outdoor public spaces through a variety of placemaking programs.
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Festival (last weekend) DECEMBER • Arts Festival Reading & Holiday Market (first weekend) MARCH • Berks Jazz Fest (last weekend) APRIL • Iron Pour & Forge Festival (last weekend) MAY • Mother's Day Plant & Planter Sale (first weekend) • Reading School District Student Reception (second weekend)
People who make beautiful things also make great cities. At GoggleWorks Center for the Arts (GoggleWorks), a nonprofit art center that comprises a full city block in downtown Reading, PA, visitors, artists and students travel from miles around to engage a burgeoning city with a vibrant art scene. GoggleWorks strives to transform lives through unique interactions with art. It operates out of the former Willson Goggle Factory, which is how it got the "Goggle" in its name. Today, 150 years since its construction and 15 years after its inception, GoggleWorks offers: 100+ art classes and workshops for a variety of ages and skill levels Dozens of youth programs and camps, including scholarships 50 independent films and other events in the Albert & Eunice Boscov Theatre 15,000-sqare-feet for weddings, events and rentals The New Store with handmade art from local makers Restaurant and bar 45+ dynamic art exhibitions in three galleries Nine communal studios — hot glass, wood, 2D, print, warm glass, metals, ceramics, photography, virtual reality and urban garden 35 on-site, studio artists
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The shift has proven a major expansion for the nonprofit, launching dozens of mobile programs and interactives in a variety of art mediums, including a new portable, hot glass furnace.
• Pumpkin
OCTOBER Palooza Magical Realism Conference (third weekend) Film
ANNUAL EVENTS
26 Meet Greater RDG 2022
Middle age seemed like a good time to be trying something totally new, like fly-fishing. I was one of the millions who saw the film, “A River Runs Through It” and came away with the feeling, “I’d like to try that.” So, I decided to schedule my own private lesson with an instructor from a local shop, Tulpehocken Creek Outfitters (TCO) in West Lawn.
WORK&LIVE
By Cindy Ross, Pennsylvania’s Americana Region
“You want to first take a few minutes and watch the water, see if there are insects rising or hatching, causing the fish to dimple the surface for a meal. When you fly fish, you want to imitate what the fish are eating on this particular day,” Tony says.
Fly fishing is a sport locals love Do you want to learn how to fly fish? Or are you already an avid fly fisherman? Tulpehocken Creek Outfitters (TCO) Fly Shop has one of four locations in Greater Reading. TCO is the largest, most complete fly-fishing outfitter on the East Coast also offering events and education. Call, e-mail or visit www.tcoflyfishing.com for a complete listing of store hours and its calendar of events and education.
“Only check rocks that you’re sure are covered with water year-round, even in dry spells, for some stages of an insects’ life dictates that it must be submerged for 365 days,” he says. He fingers a tiny pebble covered object off the bottom and flicks the stones away until a caddis larva is revealed. The insect excretes a sticky substance that makes these tiny pebbles adhere to it. Then Tony takes his box of “patterns” and matches the insect to the artificial lure. The tied flies are more exaggerated in color etc, but they have to attract fish and hold up under the water.
Tony, the store owner and instructor, shows me how to tie beginner knots with heavy, bright red line.
Tony spots only one caddis fly emerge and so he goes to a submerged rock and lifts it out of the water to show me the underside.
“All the rest is learning how to ‘present’ the fly, how to perfect your aim and deliver your pattern exactly the way a real fly would land,” he says. This afternoon, the wind is blowing refreshingly, the flowing water sounds like music, and my mind is empty of every day cares and worries as I cast my fly line through the air. I know there is a lot left to learn, but after only one day on the river, I have found a new love.
After I select a pattern and tie it on myself, Tony examines the river and points out places that a fish could possibly hide, waiting for a meal being carried on the current Tony takes my arm and demonstrates how the casting motion should feel and in no time at all, I am whipping that line around like a natural. A fly-fishing rod is very long and flexible and is built to transfer energy to the PVC rubberized hollow line. Fly fishing line is specially designed to float and fly because it is a thin, long, tubular line rubberized with glass bubbles inside. It moves so incredibly graceful that I find myself enjoying just this simple beautiful motion. Tony shows me how to “mend” the line or flip it upstream, so the fly goes down first.
LearningON THE FLY
“Fly fishing is more of an art than other types of fishing. You have to figure out what is hatching, what insects live on that particular stream. Live bait is never used in fly-fishing, but all types of bugs and insects made from feathers and wool and thread and beads,” Tony says.
The shop boasts room after room of fly-fishing goodies, and I marvel at the close to 200 rods and over 2,000 tiny compartments with individual flies. The lesson begins with a cruise around the shop to learn about gear and what I need to get started.
“Make me do everything myself, Tony. I want to go out on that river and know what I’m doing,” I say. I learn how to tie the tippet to the line, the leader to the tippet and the fly to the leader as Tony shares what he loves about the sport and what makes it so fascinating and suitable for a lifetime of enjoyment.
The second part of my lesson includes an on-stream fishing experience, which brings us to the Tulpehocken Creek.
Meet Greater RDG 2022 27 WHY PEOPLE STAY: Career Advantages and Benefits Almost 40% of our team members have more than a decade of service. We have been honored as one of the Best Places To Work In PA repeatedly since 2000 and offer advantages that make your life easier. As part of our growing organization, you will enjoy exceptional benefits, including comprehensive health insurance, 401(k) and profitsharing plans, competitive wages and production bonuses. FOR EXAMPLE: • Engineers, Technicians and Skilled Trades optimize our products and equipment • Drivers and Warehouse teams distribute our products • Sales, Customer Service, and Marketing take care of our customers • Administration, Personnel, Finance, Environmental Health & Safety, Information Technology, and many other roles support the entire operation to bring Power To The World. It takes a lot of talented people to make a battery manufacturing company successful. There are so many ways people contribute with their passion and expertise. Hear real stories from real people who work at East Penn. Scan the QR code to visit our Facebook page to learn more about how our battery heroes are helping support the critical power needs of our world. Text “DEKA” to 97211 or apply at dekabatteries.com THE MANY FACES THAT MAKE UP EAST PENN 11 YEARS 11 YEARS 12 YEARS 19 YEARS 6 YEARS 14 YEARS
On a typical Saturday, you can be found: A. Trying a new restaurant B. Enjoying the great outdoors at a nearby park or walking trail C. Exploring your local art scene D. Watching your favorite sports team E. Shopping current trends in your neighborhood’s boutiques RELOCATE In five years, you hope to: A. Further your education B. Start a family C. Move into your forever home D. Advance your career E. Travel to new places Which Greater Reading Neighborhood Fits Your Lifestyle? Are you ready to relocate to Greater Reading but unsure which neighborhood is the right fit for you? Take this quiz to learn which Greater Reading area fits your lifestyle.
The living space that best fits your lifestyle is: A. A fixer upper that I can make my own B. A cozy townhouse C. A historic home with a yard D. A hip apartment downtown E. A new build in a development How do you typically commute to work every day: A. I drive myself or carpool B. I work from home and don’t commute C. I rely on public transportation D. Walkability is important to me E. I’m open to various modes of transportation Your Instagram feed is mostly made up of... A. Your favorite meals #foodstagram B. Artistic landscape photography C. Snapshots from inside your home D. Exciting events and activities you attended E. Your latest shopping finds For dinner, your favorite meals are... A. Paired with a cocktail, glass of wine, or beer B. Delivered to your door C. Home-cooked with local and fresh ingredients D. Consumed at a local, family owned business E. Found at a popular chain restaurant When relocating, the cost of living is… A. The main factor B. Very important C. Something to consider D. Not considered The Berks County native you’re most alike is… A. John Updike B. Jillian Murray C. Daniel Boone D. Lenny Moore E. Taylor Swift When you move to a new city, the first thing you’ll want to do is: A. Find the hidden gems when it comes to restaurants B. Meet new people C. Get a history lesson of the area D. Explore the area’s attractions E. Shop for new home decor to complete your house Which trail sounds the most fun to you? A. Wine Trail B. Hiking Trail C. Historic Trail D. Mural Trail E. Covered Bridge Trail Answers on page 30
Dubbed a “Walker’s Paradise” by WalkScore.com, Downtown Reading boasts quick jaunts to catch a concert at Santander Arena or Performing Arts Center and enjoy a slew of public art along the way. Don’t forget to make a trip up to the most famous area attraction of all, the Reading Pagoda, and take in the gorgeous views.
From your answers, it looks like Centre Park Historic District, Reading or Wyomissing, PA, will be a great fit for you. The historic homes and buildings fill this neighborhood with charm and class. Will a fourlegged friend be moving with you to your new city? You’ll be pleased to know that many dogs and their owners call Centre Park home and take advantage of the local parks. Wyomissing is a tranquil and peaceful neighborhood with a lot of history. Its richly appointed streets and boulevards are lined with beautiful tudor-style homes. The borough also boasts a highly ranked school system and large park system full of activities for recreation.
Great restaurants can also be found in Wernersville, PA. When it comes to Italian, no one does it better than Calabria Italian Restaurant. The service and family atmosphere are only superseded by the food at this establishment.
MOSTLY B’S Congratulations!
MOSTLY D’S Congratulations! From your answers, it looks like West Reading or Downtown Reading, PA, will be a great fit for you. As a sports fan, you’ll appreciate its close proximity to FirstEnergy Stadium, home of the Reading Fightin’ Phils! There’s nothing quite like root, root, rooting for your home team alongside the bases. When your team isn’t playing, take a visit to the Reading Public Museum’s rotating exhibits and browse the one-of-a-kind gifts at MADE Jewelry Boutique and Studio.
Bear Creek Mountain Resort is located a few miles from Topton, PA. The resort features amazing outdoor activities for all ages. In the summer, families can go hiking, biking, or enjoy axe throwing and disc golf. In the winter, families can enjoy snow sports. Bear Creek has numerous trails of various levels for snowboarding and skiing.
MOSTLY E’S Congratulations! From your answers, it looks like Boyertown or Muhlenberg, PA, will be a great fit for you. Whether you’re looking for a sweet treat, art for your home, or a new outfit, Boyertown’s quaint shops have everything you’re looking for on your shopping trip. End a successful shopping day with a ride on the historic Colebrookdale Railroad. All aboard!
From your answers, it looks like Kutztown or Wernersville, PA, will be a great fit for you.
MOSTLY A’S Congratulations!
When it comes to the variety of restaurants, Kutztown offers something for every craving. In need of a relaxing girl’s day? Head to the award-winning, Tuscany-styled Folino Estate Vineyard & Winery. Want a restaurant that will be a crowd-pleaser among your kids? Pop’s Malt Shoppe offers a fun environment and delicious food. Looking for a place to unwind after work? Try a brew and listen to live music at Saucony Creek Brewing & Gastropub.
Chain restaurants and big brands can be found along 5th street highway in Muhlenberg, PA. The stretch of road has food options ranging from Chick-fil-A to Chipotle. Great family fun can also be had in Muhlenberg at Schell’s Restaurant, Dairy Swirl & Miniature Golf. This is a great location to do it all while making memories at the same time.
30 Meet Greater RDG 2022
MOSTLY C’S Congratulations!
RELOCATE Answers:
Wernersville also has a great downtown area that has eateries ranging from CC’s Pizza to the famous Wertz Ice Cream Cone.
From your answers, it looks like Hamburg or Topton, PA, will be a great fit for you. If getting outdoors and becoming one with nature is your favorite pastime, you’ll never run out of trails to explore. Lace up your hiking boots and head to Hawk Mountain Sanctuary for spectacular views. Fuel up at 1787 Brewing Company afterwards.
miles / 6 hrs
miles / 2 hrs
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miles / 4.5 hrs
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For years, real estate in Greater Reading has remained highly affordable compared to surrounding regions and states. The homeownership growth rate is affirmation. The constant demand for housing and a limited inventory of homes for sale during the pandemic was a driving force in residential property values skyrocketing in 2021. With this growth comes diverse people and cultures, a valued asset for any community. Greater Reading is home to a vibrant and diverse community made of different races and ethnicities, such as Latinos, Europeans, Africans, and Asians, a dichotomy of people with world experiences that enrich our region. The largest of these diverse groups are Latinos, many of whom decided to relocate to the Greater Reading area to build a better life for themselves and their families. According to the 2020 U.S. Census, the City of Reading - the heart of our region - nearly 70% of the residents identify as Latino/Hispanic. Many home and business owners in the City of Reading are Latino, natives of various Caribbean islands and countries such as Puerto (Includes Hispanic
miles / 2.5 hrs
miles / 6 hrs
hrs
or Latino) PopulationTotal White Black Africanor AmericanIndian&AlaskaNative Asian HawaiianNative&Other Pacific Islander OtherSomeRace Two RacesMoreor orHispanicLatino,anyrace BERKS2010COUNTY411,442 342,148 20,143 1,285 5,385 128 32,101 10,252 67,355 % of total 100% 83.2% 4.9% 0.3% 1.3% 0% 7.8% 2.5% 16.4% 2020 428,849 309,107 21,992 2,252 6,413 170 50,270 38,645 99,550 % of total 100% 72.1% 5.1% 0.5% 1.5% 0% 11.7% 9% 23.2% DriveTransportationTimes Baltimore, MD: 106 miles / 2 hrs
miles / 8 hrs
Philadelphia, PA: 62 miles Pittsburgh, PA: 260 miles 4 hrs Richmond, VA: 256 miles / 4.5 hrs Toronto, CAN: 452 miles / 8 hrs Washington, D.C.: 147 miles / 2.5 hrs
Rico, Dominican Republic, Cuba, Mexico, Colombia, Venezuela, Ecuador, Bolivia, Argentina, Guatemala and other South American countries. Imagine the diversity of food, language, culture, businesses, and festivals you can experience here in Greater Reading. It has been more than 250 years since the German, Italian, Polish, Irish and PA Dutch communities settled here in our region and their cultures are still strong today. Take for instance, Oktoberfest at the Reading Liederkranz, a popular German festival that draws in thousands to our area every October, and two national pretzel companies based out of our region. Berks County is home to well-known vineyards, local breweries and pubs found in the city and in West Reading. We cannot leave out our public flea markets where all types of food and new/used items are sold. We also are home to some of the largest Latino festivals in the 222 corridor, such as the Puerto Rican Parade and Latino Festival held in September to celebrate Hispanic Heritage Month features a one-day parade and festival that attracts thousands of visitors who enjoy the food and music. Our community's housing demand and diversity will continue to make Greater Reading region a desirable place to call home.
RELOCATE Diversity GREATER GROWINGREADINGWITH Single Race Reported
Baltimore, MD: 106 Boston, MA: 339 New York, NY: 124 miles 2.5
miles / 2.5DriveTransportationhrsTimes
32 Meet Greater RDG 2022 Isamac Torres-Figueroa, BSBA, Realtor, United Real Estate Strive 212 Our community is growing, a sign that people want to live, work and play in Greater Reading, Pennsylvania. We may not have the 24-hour culture of our neighboring states, New York and New Jersey, but that has not stopped the migration of people to our region for the last few decades. Our trails, mountains and outdoor activities make this region a desirable place to live. You can get to New York City by car in under three hours - a huge attraction to future homebuyers. In addition to proximity to cities like Philadelphia and Jersey City, people are attracted to our region for the lower cost of living, excellent colleges and universities, employment opportunities and proximity to big cities like Philadelphia, Jersey City and New York City.
Boston, MA: 339 New York, NY: 124 Philadelphia, PA: 62 Pittsburgh, PA: 260 Richmond, VA: 256 Toronto, CAN: 452 Washington, D.C.: 147
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Meet Greater RDG 2022 33
Chancellor, Pennsylvania State University Berks Lives in Reading
READINGGREATERMEET
Dr.GeorgeGRANT, JR
What do wish others knew about living in Greater Reading that you’ve discovered? I am always interested in regions where there is a commitment to community engagement. I found in Greater Reading people, businesses, and organizations who give their time, talent, and resources to address the issues impacting our community. There is also a commitment to collaborate to make the community stronger for everyone. Anything you wished you knew sooner about the area? I came to Greater Reading in the middle of COVID, so it was difficult to visit or experience a lot of what the region has to offer. Tell us your favorite thing about living and/or working in Greater Reading. I love the farmer's markets. It helps with my mission of healthy eating. Why did you choose to move here and stay? I moved from Michigan to Pennsylvania to be the chancellor of Penn State University Berks. What attracted me to Berks is its passion for being a learningcentered college. I wanted to be at a college that cared not only about the students but is also an active community member. I have stayed because at Berks, I get to participate with organizations that are working to educate, address social and economic issues, and assist Greater Reading in retaining and recruiting talent. What is your favorite, local restaurant? Franklyn’s Breakfast Burgers and Shakes. They have great food, and the staff is very welcoming.
What is your favorite, local restaurant?
No matter where I go, I always meet someone who knows someone I know. I feel as though I always have a connection to the businesses and restaurants I visit, which makes it special and makes me want to support more businesses in the Greater Reading area!
READINGGREATERMEET
I have stayed here because of the connections I have with the people and places around me. It truly feels like home. I was just recently away on vacation and when we were driving home, I said to my husband, “I’m so happy to be home.” No matter where life takes me, this area will always be home to me.
Meet Greater RDG 2022 35
I’ve discovered Greater Reading to be diverse in a multitude of extraordinary ways. From the people we have to the geography of our area, there is truly something for everyone. Everyone who lives in the Greater Reading area has their niche and all of us seem to find a way to thrive, no matter what our interests are! From the kind of shops we have to the businesses that occupy our area, we are lucky to live in a diverse and thriving area.
My favorite local restaurant is Mom Chaffe’s Cellarette in West Reading. The food and the people who work there push it over the edge and make it my favorite restaurant to visit.
Tell us your favorite thing about living and/or working in Greater Reading. My favorite thing is that it really is “a small world.”
Are you from Greater Reading originally, and if so, why have you stayed here?
Katelyn
KLINE
Owner, Homemade Bakers Co. Lives in Fleetwood
What do you wish others knew about living in Greater Reading that you’ve discovered?
READINGGREATERMEET
Turf Technician, Newcastle Landscaping Lives in Reading
Reading is a place that you can live a meaningful, impactful and beautiful life. What is your favorite, local restaurant? My favorite local restaurant is Schaylor Brewing Company. It has great food, great people and fun drinks.
LuisPEREZ
I wish people knew how willing to help other people are — from something small, like directions to something major like raising money for someone in need!
I wish I knew how many beautiful places there are. Growing up in the city, I just didn't realize how expansive Greater Reading really is. Tell us your favorite thing about living and/or working in Greater Reading. Easy, it's the people I work with and this company. I’ve never enjoyed working for a company as much as I do now with New Castle. This company and its people treat you with respect, care and LOVE. This is what family feels like. Are you from Greater Reading originally, and if so, why have you stayed here?
I am from Reading, born and raised! I am still here because of something that is precious to me and that's family. Generations of us have forged lives here and we have thrived!
What do wish others knew about living in Greater Reading that you’ve discovered?
Anything you wished you knew sooner about the area?
READINGGREATERMEET
enjoyed a few fun concerts and stand-up comedy shows there. You don’t need to go to Philadelphia for a good show. Tell us your favorite thing about living and/or working in Greater Reading. My favorite thing about living and working in Greater Reading is its proximity to major destinations. When you’re looking for something fun to do outside of Reading, it’s less than an hour to Lancaster, Lehigh Valley and Harrisburg, and less than a few hours to NYC, Philadelphia, Baltimore, Washington, D.C., and the beach. Anyone who lives further inland doesn’t have the same opportunities to visit or network in those cities very often. What is your favorite, local restaurant? Go Fish! in Sinking Spring. Can’t beat their sushi.
Living in the Greater Reading area offers a great mix between city and rural life. A 10-minute drive separates seeing a popular band in the city and reaching the summit of a hike with an incredible view of the wilderness. It’s also a great spot to raise a family, and there are plenty of activities to keep all ages entertained.
KevinBOWES
Mechanical Engineering Manager, Reading Bakery Systems Lives in Robesonia
I wish I would have recognized how much fun West Reading can be. There’s so many fun restaurants, bars and shops all within five blocks. Most are small businesses that are always making improvements.
The Santander Performing Arts Center is awesome. It’s small enough that there isn’t a bad seat in the house, but big enough that it draws some awesome talent. I’ve
Give us one hidden gem that Greater Reading has to offer that everyone should visit/experience?
What do you wish others knew about living in Greater Reading that you’ve discovered?
Meet Greater RDG 2022 37
Anything you wished you knew sooner about the area?
Tara
like I am never more than 15 minutes away from something to do, somewhere to be, or some place to eat and drink, with little to no traffic. After living in or near cities most of my life, that is a great convenience that I will never take for granted!
Tell us your favorite thing about living and/or working in Greater Reading. My favorite thing about living and working in Greater
Emily’s on Route 10 in Mohnton, PA.
I wish others knew that Greater Reading is the perfect mixture of country, small-town, and city living. We live in the country and it’s so peaceful and calming. There are several small-town places nearby for dining, shopping, and unique experiences. Driving to Reading, Lancaster, or even Philadelphia for some city events is relatively easy.
VERZINSKIEReadingistheeaseoftravel.Itseems
Shawn Verzinskie, Consulting Engineer & Customer Service, Trinity Mission Critical Tara Verzinskie, Sales Support Lead, Prime Wellness of PA Lives in Mohnton
What do you wish others knew about living in Greater Reading that you’ve discovered?
If you are not from Greater Reading, why did you choose to move here and stay? I am not from Greater Reading, but my husband is. We originally decided to live here because of his family and friends in the area. Since then, we have built such a life here, with the people and the location, I couldn’t imagine living anywhere else. Our home is our little oasis and provides us a calm and relaxing place to live and work. What is your favorite, local restaurant?
Shawn&
38 Meet Greater RDG 2022
READINGGREATERMEET
Meet Greater RDG 2022 39 100MILLION people within an overnight drive Strategic Location EASY ACCESS TO MARKETS, HUBS AND MAJOR CITIES IN THE MID-ATLANTIC AND NORTHEAST City of Reading Talent EducationPipelineCompany East Penn Manufacturing Co., Inc. Tower PenskeWalmartHealthTransportation Services Penn State Health St. Joseph CarpenterAmazon Technology Boscov’s Department Store 4th most populous city in Pennsylvania 25,000IN2021: College and Technical School Students within 40 miles of Reading OVER 3,940 DEGREES were awarded OVER 1,000 CERTIFICATESCTC were awarded Top Employers8* *Does not include goverment or education institutions Greater Reading COUNTY 428,849POPULATION: • Ranked in the top 100 Best Places to Live in the U.S. and #4 in Pennsylvania by U.S. News. • Named among 5 places in the U.S. as “Best Places to Raise Kids” based on data collected in the Opportunity Atlas. GREATER READING, PA IslandRhode ATLA NTIC OCEA N ConnecticutMassachuse sNewDelawareYk CANADA Maryland JerseyNewOhio Virginia West Virginia Albany Boston Hartford New York City Newark Scranton PittsburghHarrisburg Philadelphia READING Bal timore Dover Washington, D.C. Cleveland Buffalo 100MILES200 MILES 003 M I L E S Pennsylvania RANKS! READINGGREATERMEET
READINGGREATERMEET Reading YOUR MONEY GOES FURTHER IN GREATER
Location drives where people want to live, work and grow a business. We know Greater Reading has a great northeast United States location, but there is a bigger story to tell than a place on a map. Greater Reading is a community where diversity is one of our greatest assets — in industry, in people, in housing and in cultural amenities. Energy storage, customized logistics solutions, world-renowned gourmet desserts and chocolates —what do they have in common? They are all made and headquartered in Greater Reading. This diverse base of growing companies provides stability to the local economy. The continued stability of the area’s largest industry sector, manufacturing, is evidenced in the industry’s large contribution to the County’s GDP at over $4.7 B.
By Aaron Gantz, Senior Director of Economic Development, GRCA
This data allows both people and businesses to make informed decisions about their next steps. We know the cost of living is critical for people making decisions on where to live and for businesses making decisions on where to and locate. These costs affect people’s quality of life and business's bottom lines. Your money goes further in Greater Reading.
Groceries 13.4% Housing 28.0% Utilities 10.3% Transportation 11.1% Healthcare 4.0% Miscellaneous goods 32.8% and services BEST PLACES TO LIVE IN THE UNITED STATES BEST PLACES TO LIVE IN SAFESTPENNSYLVANIAPLACES TO LIVE IN THE UNITED TOPTOPTOPSTATES150825
in Greater Reading?
grow
The Greater Reading Chamber Alliance (GRCA) participates in collection of local data for the Cost of Living Index (COLI) compiled on a quarterly basis by the Council for Community and Economic Research (C2ER)*. C2ER uses over 60 carefully selected goods and services across six weighted categories each of which contribute to the composite index or the area’s cost of living number.
academic
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Pennsylvania
Meet Greater RDG 2022 41 All of this data adds up and as a result, Greater Reading has earned top spots in the U.S. News & World Report’s Best Places to Live 2022-23 rankings. Cost of Living Index 2021 • Reading, PA 98.0 • Pittsburgh, PA 100.7 • Allentown, PA 104.5 • Baltimore, MD 106.2 • Philadelphia, PA 108.4 • Washington, DC 154.4 • New York, NY 293.3 Source: COLI Key Industries in Greater Reading: • Manufacturing • Healthcare • Agriculture • Hospitality • GreaterConstructionReading’s diverse companies can continue to grow because our population is growing. As of 2020, the City of Reading is the fourth largest city in Pennsylvania. It is also one of the youngest and most diverse cities in the state — the median age is 30 and the growing Latinx population accounts for nearly 70% of the population. The community at large continues to experience growth and population migration from the New York/New Jersey metro areas because the area offers a high quality of life, opportunity jobs and a lower cost of living. HomeMedianPrices Source: Realtor.com Reading, PA $254,000 Allentown, PA $352,500 Philadelphia, PA $339,000 Baltimore, MD $352,450 Washington, D.C. $587,895 New York, NY - NJ $720,000
comparison,
The cost of housing is a significant portion of the Cost of Living know the cost of living is lower
*The C2ER data is recognized by the U.S. Census Bureau, U.S. Bureau of Labor Statistics, and CNN Money. Their data and methodology are described in detail and completely transparent to users. Both data and methodology are reviewed by an Advisory Board composed of researchers and government officials.
Anything below 100 is considered more affordable than average. Year over year, the COLI for Greater Reading (Reading, PA MSA) has remained under 100 – coming in at 98.0 in 2021. For the Commonwealth of is 102.5 and the national average is 100.0.
metropolitanthanpricemedianGreaternationally,pricewhilecalculationIndexandweareseeingincreasestheReadinghouseholdremainslowerneighboringareas. How do we
42 Meet Greater RDG 2022
Using her background in education and marketing, Barrett uses educational material she wrote to engage kids that come to Colebrookdale on field trips. Barrett said she once felt disconnected from history because she could never relate to it, but being a part of Colebrookdale, she discovered how many women and people of color were instrumental in the history of our country and the railroad. She is now passing on her wealth of information to the kids that visit the Colebrookdale Railroad.
Greater Reading organizations offer education, fun
There is a new learning opportunity being offered at the Colebrookdale Railroad. A program is being created to allow people with autism and an interest in trains to work under the supervision of skilled volunteers.
By Rachel Kovach, Communications and Marketing Intern, GRCA
RICH IN
The Colebrookdale Railroad was formed as a non-profit organization in 2012 and is rich in history. The line that Colebrookdale is on is more than 150 years old. The organization is reliant on its dedicated and skilled volunteers that help build and maintain the railroad and trains, as well as educate the many people who come to visit the railroad.
“We are so lucky to have a massive volume of support and volunteers who give, and give, and give to the railroad,” said Michele Barrett, Assistant Director of Colebrookdale Railroad, “The volunteers quite literally laid down new tracks. They pulled out the old and installed the new track all by hand to bring it up to code.”
The Colebrookdale Railroad, Berks Nature and the Science Research Institute at Albright College are just a few of the organizations that make this community a great place to live and grow.
Culture
The Greater Reading area is rich with cultural amenities that enhance the lives of the people who live here and participate in these educational and fun opportunities.
COLEBROOKDALE RAILROAD
READINGGREATERMEET
These public preserves include Angelica Creek Park, Bob’s Woods at the Earl Poole Sanctuary and the Neversink Mountain Preserve and Community Forest. Since the organization rebranded itself from the Berks County Conservancy to Berks Nature in 2016, Berks Nature has helped preserve nearly 370 acres of land per year. As of 2021, Berks Nature ranks 9th out of 68 land trusts in Pennsylvania in terms of most acres protected under conservation easements.
As interest in the program grew, it became clear that SRI needed to move to an institution of higher education, and Albright was the perfect fit. Now that SRI is at a higher education institute, college-level students now get the opportunity to partake in hands-on learning and mentor or intern with SRI.
The Science Research Institute (SRI) at Albright College empowers young people to innovate with a supportive system that encourages perseverance, connection and creativity.
Berks Nature owns 433 acres of land in Berks County made up of three public nature preserves and five private preserves. Each public preserve is meant to not only support wildlife habitat and ecological resiliency, but also to create safe spaces for people of all ages to enjoy the great outdoors.
“The cornerstone of Berks Nature’s thinking is simple: Nature is essential to our quality of life. It is this value that guides our local action to protect, restore and maintain the natural assets of Berks County for all to enjoy,” said Regan MollDohm, Director of Communications at Berks Nature.
The SRI’s goal is to “...bridge the gap for historically underserved populations to have access to state-of-theart equipment and modern, hands-on experiences in the jobs of the future,” said Ellen Albright, Director of Strategic Partnerships for Pre-College + Summer Programs at SRI.
The Science Research Institute at Albright offers an abundance of programs for students of all ages. They bring their hands-on science education into elementary school classrooms, they offer after school programs for grades 5 to 12, and dual enrollment for grades 11 and 12. Thanks to all the resources and courses that SRI provides, 10 participating high school students currently have pending or provisional patents for their Science Research Institute projects.
Adelle Schade is the founder of the Science Research Institute, which originated at Conrad Weiser School District.
Year-round K-12 offerings are poised to inspire an entire generation to excel in science, technology, engineering, arts and math (STEAM) disciplines through powerful methodology and a unique, student-driven approach.
SCIENCE RESEARCH INSTITUTE AT ALBRIGHT
Berks Nature has preserved over 11,000 acres of land in Berks County over the last 47 years. In addition to protecting the land, Berks Nature also manages four volunteer-driven watershed associations, participates in stream, forest, and meadow restoration projects, offers an expansive array of environmental education opportunities from a summer EcoCamp to public programs to a fully licensed Nature Preschool, and works with farmers to install conservation measures and technology.
BERKS NATURE
Albright College is one of the oldest colleges in Greater Reading and is home to innovative programs such as the Science Research Institute program (SRI), which integrates research-based learning in STEM education and offers stateof-the-art scientific summer and after-school programming to middle-and high-school students. Students of all ages will find an environment at Albright that encourages them to learn enthusiastically. Learn more at www.albright.edu.
Greater Reading offers diverse educational paths
By Audrey Krupiak, Digital Marketing Coordinator, GRCA
44 Meet Greater RDG 2022 READINGGREATERMEET LearningHIGHER
Greater Reading values lifelong learning. There are over 29,000 college and technical school students within 40 miles of Reading and over 4,700 certificates and degrees awarded from technical schools, colleges and universi ties in the Greater Reading area. The learning institutions in Greater Reading work closely with the business com munity to support entrepreneurship, workforce training, research, innovation and leadership development. Find your niche at one of Greater Reading’s institutions of learning.
ALBRIGHT COLLEGE
ALVERNIA UNIVERSITY Alvernia University is a major presence in downtown Reading that gives students the opportunity to explore and enjoy a bustling community together. With an education built on experiential learning paired with stellar academic program for business, engineering and nursing, Alvernia students are able to foster strong skills and relationship with mentors and peers. Learn more at www.alvernia.edu.
COLLEGES & UNIVERSITIES
Drexel University College of Medicine at Tower Health is the latest addition to Greater Reading’s learning community — giving local students the same outstanding opportunities and curriculum as the Philadelphia campus. The new building was designed to train and nurture the medical professionals of tomorrow and was made possible by the support of the Berks community. Learn more at drexel.edu/medicine/about/campuses/west-reading.www.
READING AREA COMMUNITY COLLEGE Reading Area Community College (RACC) was founded in 1971 with 265 students enrolled. Now, after more than 50 years, RACC has seen the graduation of 13,771 students and awarded 14,516 degrees, including associate’s degrees, certificates and diplomas. With programs for nursing, criminal justice, business and more, RACC attracts students from all over the world. Learn more at www.racc.edu.
TECH & TRADE SCHOOLS
AT TOWER HEALTH
BERKS TECHNICAL INSTITUTE Berks Technical Institute (BTI) offers quality career-focused educational programs that help prepare students for a successful line of work. Students have access to a hands-on education where they are inspired and empowered through skill development. BTI staff are dedicated to helping students find their best path forward and succeed professionally. Learn more at www.berks.edu.
PENN STATE BERKS With 20 baccalaureate degree programs and the ability to complete the first two years of more than 275 degree programs at other campuses, Penn State Berks offers choices to its students that will help them choose their best educational path. With this variety and flexibility, students there are given a strong foundation on which to build thriving professional careers. Learn more at www. berks.psu.edu.
KUTZTOWN UNIVERSITY Kutztown University (KU) has been a fixture of the Greater Reading area since its founding in 1866. With a wide array of programs and small class sizes that allow students to receive a more hands-on experience, there’s a good reason that KU is such a staple of the local educational community. Learn more at www.kutztown.edu.
Meet Greater RDG 2022 45 DREXEL UNIVERSITY COLLEGE OF MEDICINE
READING MUHLENBERG CAREER AND TECHNOLOGY CENTER Reading Muhlenberg Career & Technology Center (RMCTC) provides outstanding career and technical education programming to prepare secondary and adult students for life after school. Students can enroll in one of 31 career and technical education programs. RMCTC staff are committed to providing a high-quality education and helping students become successful in their career of choice. Learn more at www.rmctc.org.
BERKS CAREER AND TECHNOLOGY CENTER Berks Career and Technology Center (BCTC) was founded in 1968 and is regarded as one of the premier career and technology education facilities in Pennsylvania. Offering 34 career programs designed for students who are seeking to enhance their educational program with a highly relevant career and technical experience connected directly to the business and industry. Learn more at www.berkscareer.com.
A TOP COLLEGNATIONALE - WSJ/TIMES EXCEED YOUR EXPECTATIONS Bachelor’s and master’s degree programs for traditional and adult students • www.albright.edu Connect with better banking. We’re here to help you take on what’s next, with innovation and the latest technology, grounded in deep financial expertise and experience. It’s banking that’s focused on you. Come to Customers Bank for all your business or personal banking needs. Let’s take on tomorrow. customersbank.com
Support local businesses with a GO BUY BERKS GIFT CARD This all-in-one gift card spends exactly like a Mastercard and is designed to drive dollars to Berks County businesses and inspire the community to take advantage of local products and services. To learn more & purchase a gift card visit: tinyurl.com/gobuyberks
Commitment to organizational growth requires a commitment to ongoing leadership development.
The Academy is an extensive program that is perfect for teams or departments wanting to reach their full performance potential or to prepare themselves for rapid growth.
This three-module program is ideal for recently promoted supervisors or an experienced supervisor wanting to sharpen and broaden their skills.
1. LEAD WORKER CERTIFICATE PROGRAM 2. SUPERVISOR CERTIFICATE PROGRAM 4. LEADERSHIP ACADEMY 3. ESSENTIALS OF EFFECTIVE MANAGEMENT 5. CUSTOMIZED TRAINING
The Greater Reading Chamber Alliance (GRCA) provides this easy-to-follow training path to retain top talent.
This program is designed for employees who are responsible for overseeing front-line employees and establishing open communication, setting clear expectations and giving feedback to improve performance.
TRAIN TALENT to RETAIN TALENT
This two-part program is designed for supervisors, managers and leaders wanting to break through to the next level of growth and effectiveness. Customized training addresses learningstructureobjectiveswithbusinessesorganization’syouruniqueneedstargetedlearningandaspecifictomeetyourneeds.
Your greatest asset is your people. Employees who are selected for training are likely to believe in their potential for further growth in the company. GRCA focuses on helping you develop your future leaders. So, what is the optimal way to develop your employees?
Welcome to Opportunity. Welcome to Luscious. Bienvenido a la Oportunidad. Bienvenido a OpportunitiesLuscious.forAdvancement • Progressive Wage Program • Pay-for-skills Program • Leadership Courses • Attendance Bonuses • Tuition Reimbursement Plan Health & Wellness Benefits • Medical and Dental • Flexible Spending Accounts • Life Insurance • Paid Time Off • 401K and Profit Sharing So what are you waiting for? Join the Sweet Street Team today! ¿Entonces, Qué esperas? ¡Únete al equipo de Sweet Street hoy! Visit sweetstreet.com for info on current opportunities and to apply today. Visite sweetstreet.com para obtener informacion sobre oportunidades y aplica hoy. Learn more about contributions to our neighborhoods and employees. Obtenga más información sobre las contribuciones a nuestros vecindarios y empleados. Sweet Street, 722 Hiesters Lane, Reading, PA 19605 | sweetstreet.com
Visions has a career for you! We really take care of our employees: • Competitive pay • Full-time, part-time, and 30-hour part-time plus positions • Employer-matched 401(k) plan, Roth and Traditional IRA options – even a pension! • College tuition assistance • Student loan reimbursement • Medical, dental, and eyecare packages • Opportunities for growth and upward mobility For more information, or to apply today, visit us at visionsfcu.org/careers to #ClaimYourSeat! Apply for a position with Visions today and invest in a career that will invest in you! Are you fluent in two languages (or more)? Tell us on your application! With a positive and community-based company culture, Visions is committed to diversity and inclusion at all levels of employment and in the communities we serve. Federally insured by the NCUA. EOE, including disability/veterans.
